OpenLoopCloseLoopfor online coaches

Open the conversation. Close the call.

The DM Loop messages your own Instagram audience first. When someone replies, an AI setter trained on your past DMs answers in your voice and books the call. Built for online coaches, set up for you by the founder, live the same day.

7-day free trial on every plan · Cancel any month

The loop for one lead, @sarah.lifts: 01 Found, 02 Screened, 03 Opener sent, all on OpenLoop. 04 They reply, the handoff. 05 Qualified and 06 Call booked, on CloseLoop.
OpenLoop
20x
more conversations than posting alone
48%
of your own audience writes back
24/7
working while you coach
CloseLoop
20x
cheaper than a human setter
40%
more calls booked
<90s
reply timing

The loop · one lead

OpenLoop opens conversations. CloseLoop closes them.

Follow @sarah.lifts from new follower to booked call. Steps 01 to 03 run on OpenLoop. The moment she replies, CloseLoop picks up the same thread.

  1. 01
    Found
    A new follower, messaged newest first.
  2. 02
    Screened
    Bio and grid read. Real account, good fit.
  3. 03
    Opener sent
    Written from her profile, after a light warm-up.
  4. 04 · handoff
    They reply
    CloseLoop takes the thread from here.
  5. 05
    Qualified
    Goal, timeline and fit, asked in your voice.
  6. 06
    Call booked
    On your calendar, time zones handled.
OpenLoop01 to 04
Handoff: the moment she replies Same thread, same inbox. No double messaging.
CloseLoop05 to 06

Two halves

One tool starts the conversation. The other finishes it.

Each does one job, and each is good at it. Run together, they cover every DM from the first hello to the call on your calendar.

OPENS

Starts real conversations with the people already watching you.

Outbound DMs to your own audience, warmed up and written one person at a time.

  • Your own audience first
    Followers, post likers, commenters and story viewers, newest first. Then the old followers and likers who were never messaged.
  • Every profile screened
    AI reads the bio and the grid, spots fake accounts and scores the fit before a word is written.
  • A warm-up that looks human
    Like three posts, leave a real comment, follow, then send the first DM. One follow-up if it goes quiet.
  • Openers written from their profile
    Each first line comes from what that person actually posts, or from lines you write. Voice notes, video and photos on Growth.
  • Runs from your own device
    Your connection, human-length pauses, quiet hours and daily ceilings. DMs land in the main inbox, and no lead ever gets two cold DMs.
  • Replies sorted, one pause button
    Interested, neutral and not interested, sorted in the phone app with push notifications. One button pauses everything.

CLOSES

Replies like you, qualifies the lead and books the call.

An AI setter that lives in your Instagram DMs, trained on your own past conversations.

  • Trained on your past DMs
    It learns how you talk from your own conversations, so every lead hears you.
  • Human reply timing
    Mirrors how fast the lead types. Optional sleep hours, so nothing goes out at 3am.
  • Qualifies, then books
    Reads intent, asks your questions and books into Calendly or GoHighLevel against live availability. Time zones handled.
  • Voice notes, images, follow-ups
    Sends your pre-recorded voice notes and images mid-conversation. Multi-stage follow-ups when a lead goes quiet.
  • You type, it steps back
    The moment you type into a thread, the AI pauses for that conversation. Friends, family and existing clients are skipped.
  • Comment automation and a funnel view
    A keyword comment gets a public reply and a private DM. The dashboard tracks invited, booked, showed and closed.

Set up for you, personally. The founder builds your prompt, dials in your follow-ups and connects Instagram and your calendar. You're live the same day.

Try For Free

Better together

Two tools, one inbox. Both from us.

OpenLoop starts the conversation. The moment the lead replies, CloseLoop's AI takes it from there and books the call.

Instagram gives CloseLoop a 24-hour window to reply. If a lead goes quiet after it closes, the lead goes back to OpenLoop as a follow-up. That re-runs every time they go quiet.

OpenLoop

Opens the conversation and picks quiet leads back up.

They reply. CloseLoop takes over.
CloseLoop

Replies in your voice, qualifies and books the call.

Quiet after 24 hours. Back to OpenLoop as a follow-up.
  • One link between the two
  • No double messaging
  • Re-runs every time they go quiet

Versus hiring

A setter and a VA, or the loop.

Most coaches hire one person to send the DMs and another to close them. Here's how that stacks up.

Compared on Setter + VA The DM Loop
Monthly cost $2,600-3,200/moSetter ~$2,000 + outreach VA $600-1,200 From $167/moBoth tools, one bill
Hours Their shift and their time zone Every hour you allow
Your login Shared with a stranger Stays on your device
Follow-ups Forgotten when they're busy Never missed, never sent twice
Getting started Two weeks of training Live the same day
In the DMs One pair of hands Sounds like you

In their words

Coaches running the loop.

Arman talking about the loop Can't tell it's AI
“Honestly, I couldn't tell the difference between what my setter sent and what the AI sent.”
Arman
@armanchaharom
Instagram ↗ reel from Arman
Jonathan talking about the loop 2 calls · 11pm
“I booked two calls last night while I was putting my daughter to bed at 11pm.”
Jonathan
@jonathansylvester_
Instagram ↗ reel from Jonathan
Christian talking about the loop 25 calls · 1 week
“I booked 25 calls in a single week. Now I can actually focus on coaching.”
Christian
@safetybardaily
Instagram ↗ reel from Christian
Kevin talking about the loop 0 DMs opened
“I used to be in the DMs at 6pm, at the gym, at midnight. Now I never open my inbox, and my calendar still fills up.”
Kevin
@_kevintorano
Instagram ↗ reel from Kevin
Joey talking about the loop 15 min/day
“I went from sending 30 to 50 cold DMs a day and spending 3 to 4 hours in my inbox, to spending just 15 minutes.”
Joey
@joeylewfitness
Instagram ↗ reel from Joey
Dr. Brad talking about the loop Autopilot
“I used to lose track of leads and dread sending follow-ups. Now I wake up to calls already booked on autopilot.”
Dr. Brad
@drbradhargis
Instagram ↗ reel from Dr. Brad

Tap any video to play. Real coaches, real results.

Pricing

Both halves, one price.

7-day free trial on every plan. Cancel any month.

Loop Starter

OpenLoop StarterCloseLoop Starter
$167/mo

$194 bought separately

Try For Free

Includes

  • First DMs to your profile engagers
  • Follow-ups when someone goes quiet
  • AI replies in your voice
  • Auto-booking into your calendar
  • Human takeover detection
  • Up to 1,000 AI messages/mo

Full Loop

OpenLoop GrowthCloseLoop VA Replacement
$647/mo

$744 bought separately

Try For Free

Everything in Growth, plus

  • Unlimited AI messages
  • Custom voice notes and images in replies
  • Call support
  • Replaces a setter and a VA

7-day free trial on every plan. Cancel any month.

AI usage fees billed separately, at cost.

FAQ

Straight answers.

Anything else, message the founder directly. You'll get a real reply.

Is my Instagram account safe?

OpenLoop runs from your own device and your own connection, with human-length pauses, quiet hours and daily ceilings. CloseLoop replies through the official Meta API.

Built on a pattern run at 75 DMs a day, every day, zero blocks, on a three-year-old verified 10k account.

Who gets messaged?

Your own audience first, newest first: followers, likers, commenters and story viewers. Then old followers and likers who were never messaged. On Growth it can go further out, to people who follow accounts like yours. Anyone on your never-touch list is skipped.

Will it sound like me?

OpenLoop writes each opener from the person's own profile, or uses lines you write. CloseLoop is trained on your past DM conversations and replies at human speed.

What happens when I jump into a chat?

The AI pauses that thread the moment you type. Every other conversation keeps running.

How long does setup take?

One conversation and a short call. The founder sets everything up for you and you're live the same day.

Can I pause or cancel?

One button pauses everything. You can cancel any month.

Start

Open it. Close it. Let the loop run.

Message the founder with your Instagram handle. Your first conversations can go out the same day.

7-day free trial on every plan · Cancel any month